Tuesday, November 14, 2006

Re: Feature List (Ideas?)

Dear Smugmug,

Here is a shot at my feature list

  1. Coupons for Professional Users
    1. Coupons Codes ("Coupons") are created by a Professional Level Smugmug User ("Coupon Owner")
      1. At time of creation, Coupons are assigned a USDollars ("Perceived Value") by Coupon Owner
      2. Coupons are only redeemable at SmugMug
      3. Coupons are only redeemable at gallery's owned by Coupon Owner
      4. Coupon are one use only and a running total of remaining credits
      5. Coupon Creation Optimized for Commercial Users by allowing
        1. Simple one-off coupon creation
        2. Bulk Coupon Creation (spreadsheet download)
        3. Free/Cheap Printed Coupons
          1. Ordered from Smugmug
          2. Printed Marketing Collateral
          3. Coupon Code & Custom Image
          4. Link to Coupon Owner's smugmug
          5. Perceived Value in USD
        4. E-Mail Option
          1. Sent by Smugmug
          1. Sends Personalized E-Mail
          2. Coupon Code & Custom Image
          3. Link to Coupon Owner's smugmug
          4. Perceived Value in USD
    2. Coupons are redeemable by any public e-commerce user deemed acceptable by Coupon Owner
      1. Coupons are redeemed against Smugmug Professional Gallery Pricing using Perceived Value
      2. Coupon Owner is invoiced only for SmugMug printing prices irrespective of gallery pricing set by owner
        1. For example, a 8x10 print is priced at $5 and costs $2 from smugmug at default prices.  Users would exhaust a $5 Coupon and the Coupon Owner would be invoiced for $2
      3. Coupons can be used to partially fund order using Perceived Value against Professional Gallery Pricing and combining another SmugMug funding method
        1. For example, a 8x10 print is priced at $10 and costs $5 from smugmug at default prices.  Users would exhaust a $5 Coupon and be required to fund the remaining $5 from another funding option.  In this example the Coupon Owner would be invoiced for $0
      4. Coupons may or may not be used to fund Shipping/Handling costs at the option of the Coupon Owner
    3. Basic Coupon administration features are available to Coupon Owner
      1. List of All Active Coupons
      2. Feature to Deactivate 1 or More Coupon(s)
      3. Tag Coupons with Metadata (Event, Name, ect)
      4. Adjust Perceived Value on 1 or More Coupon(s)
      5. Adjust Payment Method on 1 or More Coupon(s)
      6. See Purchase / Invoice for 1 or More Coupon(s)
    4. Coupon Billing is integrated with Professional Account Sales Tool
      1. Coupon billing is offset by account sales
      2. Coupons can be funded using different credit cards
        1. Different than main account credit card
        2. Different than other coupons
That's my five minute take on Coupons.  Maybe only useful for event / social photographers.  I would really love to have this feature.  I would even be willing to write some of the code *wink*

More on smugmug books later!

- Cory

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